This is a dessert shop serving operated by “Narita Dreams Dairy Farms”, the popular guest ranch. The shop serves luxury homemade ice cream made from their fresh milk.
Our design target is to create a short traveling experience of the farmer’s landscape for customers in the approach to this shop with special design elements.
Each elements remind us the abstract image of the farmer’s landscape. The scraped texture of stainless-steel covering counter area expresses the grass field, the curving mirror lights suspended on the wall express the abstract image of the cow’s skin pattern and floating on the field. The color and lighting changing on flexible surfaces express the transition of time and season in naturel field.
As the result, this design realizes a characteristic experience of their luxury product and the farmer’s landscape.
















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NameSweets Stand “momom”‐ Makuharishintoshin
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InteriorSUGAWARADAISUKE (Daisuke Sugawara, Noriyuki Ueakasaka)
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LightingToh Design (Aki Hayakawa)
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SculptureMieko Kanamori
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ConstructorSogo Design
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PhotoJeremie Souteyrat
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LocationChiba, JAPAN
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Design PeriodApr. 2013 – Sep. 2013
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Construction PeriodOct. 2013 – Dec. 2013
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Website
2014Design for Asia Award 2014 Merit Recognition (Hong Kong Design Centre) / HONGKONG
2014Syotenkenchiku 2014_11(Syotenkenchiku) / JAPAN
2014dezain.net / JAPAN
2014FRAME (FRAME WEB) / NETHERLANDS
2014Stainless steel News : April. 2014 / JAPAN